Think Squared

Think Squared is creative agency specializing in unique interactive experiences. Traditionally, people think of the web when they hear interaction design, but we believe it means so much more. At Think Squared, we develop ideas that engage the audience rather than allow passive viewing, no matter what the medium. This new era in technology bridges the gap between the real and virtual worlds and we utilize this tech and integrate it with solid design principles and fresh ideas in everything from print to video, web, and mobile for unparalleled communication with world.

About this Website

This brand, website and the environmental graphics were created as a academic design project by Patrick Hill. To see more of my work, head over to my website at Alt Visions.com.

The goal for this project was to create an entire brand feel not just with colors and a logo but to go so far as to design what the work environment would be like. I began by creating the Think Squared name and developing a kind of mission statement to give a brief glimpse at what the company did. I knew pretty early that that I wanted to combine a rustic, old style feel with a modern aesthetic. This played heavily into my choice of using Arno Pro, a classic font, with bright, contemporary colors and simple minimal shapes. I then found images that carried the look a wanted (exposed, rough hewn beams, clean style) and carried the style throughout the interior spaces shown graphically on this site through photoshop renderings and photo manipulations. This website was meant to first showcase the brand identity I developed and eventually become a full functioning site with services, portfolio, blog, etc. if the company actually became a reality.